Search Engine Optimisation (SEO) for Small Businesses
Practical search engine optimisation that brings customers to your door. Without the jargon, gimmicks, or miracle promises.
If you’ve tried SEO before, you know the problems!
Here’s what usually happens: You hire an SEO company because you want more customers. They talk about domain authority, backlink profiles, and technical audits. You nod along, pay the invoice, and wait.
Three months later, they show you improved ‘rankings’ for keywords you’ve never heard of, but your phone still isn’t ringing. When you ask about actual customers, they explain it takes time and show you more charts.
The problem isn’t that SEO doesn’t work. It’s that most people selling SEO services either don’t understand small businesses, or they’re more interested in impressing you with technical complexity than delivering actual results.
How I Work Differently
I don’t do cookie-cutter packages or impressive-sounding technical audits that lead nowhere. Instead, I focus on the practical fundamentals that bring customers through your door.
Fix the fundamentals everyone ignores
Many SEO consultants jump straight to technical tweaks while ignoring the obvious problems. If visitors can’t quickly figure out what you do, where you’re located, or why they should choose you, no amount of schema markup will help. I start with the basics that actually matter, the stuff that’s boring but brings results.
SEO without the snake oil
I’ll tell you when the latest SEO ‘hack’ is worth ignoring, when expensive technical audits won’t help your business, and which improvements will actually bring customers through your door. I make practical, evidence-based changes that make sense and are proven to work.
Technical SEO that works
I fix the technical issues that matter while ignoring the ones that don’t, and won’t waste your time (or money) chasing perfect technical scores that don’t impact your business. You get explanations in plain English and fixes that actually help.
Honest cost-benefit analysis
I don’t recommend any SEO work that I don’t believe is likely to pay for itself in results. If spending £2,000 on content is only likely to make you £200 more in sales, I’ll be upfront with you.
My SEO Services Include
Help Google Understand Your Business
Your website might look great to visitors, but if Google can’t figure out what you do, where you’re located, or why someone should choose you, you’re invisible in search results. I make sure Google gets the basics right first, because without that foundation, everything else is pointless.
Help Locals Find You Online
When someone searches for ‘plumber near me’ or ‘best coffee shop in Putney’, you want to be the first result they see. I offer affordable local SEO support so that local customers find you instead of your competitors. This includes Google Business Profiles, local directories, and location-based content, and more.
Create Content That Brings Customers
Blog posts and pages that answer the questions your customers are actually asking can be a powerful way to attract more potential customers to your website, and if done right, more sales. I use AI-assisted research and writing to create helpful and affordable articles that both Google and your customers love, without the time-consuming or expensive process of traditional content creation.
Fix What’s Broken
I can help identify and fix the technical issues that are keeping you hidden from search engines. I handle the technical headaches so you don’t have to, and explain what actually matters. I create realistic, practical strategies that fit your budget and timeline, focusing on the improvements that will actually move the needle for your business.
Interested in working with me?
Please get in touch here and we can arrange a call to discuss your needs.